Wiley Design Thinking And Innovation Metrics Powerful Tools To Manage Creativity OKRs Product And Business Success Paperback By Michael Lewrick
Why you'll like it
- Measure Creative Performance — Learn how to draft targeted Key Results and OKRs that align innovation team outputs with traditional corporate goals
- Balance Explore and Exploit Portfolios — Master frameworks to sustain creative freedom while simultaneously securing commercial viability and scaling existing business units
- Integrate Advanced Technologies — Strategically employ artificial intelligence, data analytics, and neurodesign to create deeply resonant customer experiences
- Clear Visual Guidance — Features engaging, whimsical illustrations by Rukaiya Karim that simplify complex business metrics and innovation structures
Product details
Description
Design Thinking and Innovation Metrics: Powerful Tools to Manage Creativity, OKRs, Product, and Business Success is the definitive playbook for modern business leaders, product managers, and entrepreneurs looking to measure creative output. Authored by bestselling innovation expert Michael Lewrick and beautifully illustrated by Rukaiya Karim, this practical paperback guide bridges the gap between creative exploration and commercial execution.
It teaches you how to strategically align innovation teams using Objectives and Key Results (OKRs) while maintaining the freedom to explore new, user-centric ideas. By balancing Explore and Exploit portfolios, this book enables organizations to drive measurable business impact and long-term growth.
It also explores the cutting-edge integration of design thinking with artificial intelligence, data analytics, and neurodesign to build products and services that deeply resonate with target audiences. This authentic, USA-imported publication is an essential addition to the library of anyone serious about structuring, scaling, and tracking creative success within competitive markets.
How to use
Read sequentially to understand the foundational metrics of design thinking, or use as a reference playbook to design, implement, and track OKRs for your specific innovation teams and product portfolios.
Ingredients
Paperback book printed on high-quality acid-free paper with durable binding and full-color cover illustrations.
As printed by the brand. Check the pack label if you have an allergy.
Specifications
| Brand | Wiley |
|---|---|
| EAN | 9781119983651 |
| Ships from | USA (sourced directly), checked in Navi Mumbai |
| Sold by | Dropy.in |
Ratings & reviews
From our customers
FAQs
Are you more interested in the OKRs / performance tracking or the AI and data-driven innovation side?
This playbook comprehensively covers both aspects. You can easily focus on the OKR section to align your team's business goals, or dive into the data-driven sections to explore how neurodesign and artificial intelligence power modern product development.
What specific industry or product can this book be applied to?
The frameworks in this book are highly adaptable and apply to tech startups, corporate product management, design agencies, and service-oriented enterprises looking to measure and scale their creative processes.
Does this book include visual templates or practical tools?
Yes, it contains hands-on tools, frameworks, and visual playbooks illustrated by Rukaiya Karim to help you map, track, and present innovation metrics directly to stakeholders.
Is this edition of Design Thinking and Innovation Metrics an authentic import in India?
Yes, this is a 100% authentic, original Wiley USA-imported edition. Dropy sources directly from trusted distributors in the USA to ensure Indian professionals receive genuine, high-quality paperback prints.
Who is the ideal reader for this design thinking publication?
It is perfect for product managers, innovation leads, business executives, entrepreneurs, and design thinkers who want to establish clear metrics for creativity and business success.
How long will delivery take?
Most orders arrive in 15–20 days: we source each product directly from the USA, check it at our Navi Mumbai warehouse and pack it on video. Items marked Dropy Express ship from our India warehouse and arrive in 3–5 days.
Is cash on delivery available?
Full cash on delivery is available all over India on Dropy Express items. For other orders from ₹2,499 to ₹15,000 you can use Partial COD: pay 25% online now and the rest in cash on delivery.
Are your products genuine?
Yes. Every product is 100% authentic, sourced directly from the USA, quality-checked and packed on video at our Navi Mumbai warehouse.
What if my order arrives damaged or wrong?
Write to us at [email protected] as soon as it arrives. Damaged, wrong or not as described, our Buyer Protection gives you a full refund. The details are in our Return, Refund & Cancellation Policy.
Is delivery free?
Delivery is free on orders from ₹1,499. Below that a ₹79 delivery fee applies.